Why Right at Home Is a Great Fit for Blue Collar Franchisees

Right at Home, the in-home care franchise with over 700 units across the United States and five other countries, is addressing the ever-increasing demand for home care services as the population ages. For former blue collar employees, the franchise presents a meaningful opportunity in a high-demand market that allows a new franchisee to apply years of knowledge and experience to their new mission.

“A Right at Home franchise allows you to make a meaningful difference in your community while tapping into strengths developed in blue collar careers,” said Emily Undajon, senior vice president of strategic operations. “You’re leveraging strengths you already have to be in control and create that American dream.”

The Best Support System for the Transition

Undajon explained that former blue collar employees’ skills align well with Right at Home because of the education, training, and support available. After exiting an industry they know very well, new franchisees will be able to count on the established knowledge of the Right at Home team to guide them in their next venture. 

Right at Home offers consistent coaching and collaboration opportunities, even after a franchisee has completed initial training, to ensure local owners feel supported with whatever resources they need to continue scaling and serving the community.

“We celebrate 30 years in 2025. This is a great fit for someone exiting an industry because it’s a proven business model,” she said. “There’s a lot to be said for a well-established brand and process.”

The Right at Home name carries a certain esteem, and blue collar franchisees bring an additional layer of skill and execution to provide the personalized service a client will expect from a Right at Home business.

“If you think about a lot of the jobs in the blue collar industry, they require structure and advanced planning,” added Undajon. “You have those same demands with Right at Home, but the beauty of franchising is that, now, you’re accountable for those standards, and you’re your own boss.”

Though there are similar demands, the work has the potential to be far more rewarding. Not only are Right at Home franchisees bringing a much-needed service to their communities, but they’re also building something that directly benefits their own dreams and the future of their families.

In addition to the skills needed to launch and run any business, Undajon said many blue collar franchisees also bring previous experience within the more niche aspects of the industry.

Flexibility and Adaptability Drive Franchisees Toward Success

In-home care is a 24/7 business with consistently shifting demands depending on the specific needs of each individual client at any given point in time. Even when a Right at Home franchisee builds a trusted team of administrative staff and caregivers, it is possible that they will be needed to provide additional guidance or support problem-solving efforts after hours.

“Most blue collar employees are conditioned to work a flexible schedule,” said Undajon. “You may have worked different schedules or taken an on-call rotation, but regardless of the model, you likely have experience with flexibility.”

A proven ability to be flexible — and a long history of actually practicing flexibility in work — allows a Right at Home franchisee to bend without breaking, so to say, as they work to establish a trusted team and remain available for emergency calls. 

For those leaving more standard, corporate jobs, the flexibility required in the in-home care industry can be a substantial adjustment, no matter how much a franchisee cares about the work they are doing. With owners who have already experienced these demands, the learning curve is often a bit easier, and they can pour even more energy into learning the specifics of Right at Home and other industry knowledge rather than adapting to an updated schedule.

As it continues to expand in an effort to address the climbing demand for in-home care in major markets nationwide, Right at Home is specifically targeting markets in Arizona, Georgia, Iowa, Wisconsin, Florida, and Massachusetts.

“The journey of former blue collar employees transitioning into business ownership with Right at Home is a testament to both the strength of the model and the power of the dedication and hard work these owners bring to their investment,” said Undajon. “With a passion for making a difference and excitement for a brighter, more fulfilling opportunity, blue collar franchisees take advantage of the robust support and proven model Right at Home offers to make monumental change in their very own communities.”

If you're interested in taking the next step in making a difference in your community as a Right at Home franchisee, visit https://rightathomefranchise.com/